Using magnetic signs is not only a creative way to advertise your business, but it is also an easy way to get your name out there and have thousands, if not millions, of people, lay eyes on your brand and start to wonder about you and who you are.
Magnetic signs are extremely easy to apply to something and can be removed just as easily. It is an effective way to market your company and get the word out about your campaigns, but in order for them to work, you have to know what makes them effective and how to get the most out of magnetic sign advertising.
1.) Put it in a place that is as visible as possible
Since you put magnetic strips on a car, it means that you are constantly moving them around, which opens up a huge potential customer base that can read about your business.
As a magnetic strip will advertise to people who both know your brand and who are new to seeing your company, you want your magnets to be located in places on a car that are as visible as possible. Don’t put the strip in a location where it is too low or too high and people can’t see what it says or can’t get a full picture of the sign. Instead, put it where it will be highly visible and hard for passing drivers to ignore.
2.) Make it as memorable as you can
Now, just because your sign is visible on a car does not mean that people are going to feel compelled to call your company and hire your services. If your sign does not make a statement that sticks with them long after you have driven off, then they will not feel inclined to call you when they need the service you offer.
Make your magnetic strip as bold and memorable as possible so it makes an imprint on people as soon as they see it.
3.) Make your signs understandable
As important as it is to make your sign unique and memorable, it is easily as important to make it as easy to understand as possible. Make a simple statement, something that can be easily read and remembered so that existing and future customers immediately know who you are and what your company or brand is about.